Marketing Specialist - Mid Level
Job DescriptionActivities include:
oUnderstanding the internal client's product, marketing objectives, and digital goals to develop programmatic campaigns and relevant KPIs.
oDeveloping comprehensive campaign briefs, ensuring the campaign stays true to the strategy throughout the lifecycle.
oMaximizing Sony's 1st party data activation and enhancements with 2nd and 3rd party data.
oDaily / weekly thorough detailed review and management of campaign reporting.
oFollowing up with agencies and 3rd parties to clarify or correct reporting inaccuracies or anomalies through to resolution.
oGenerate insights and recommendations for partners, creative, placements, audiences, and more.
oFrequent and consistent communications with team and internal stakeholders on campaigns status.
oMeeting deadlines and managing internal client expectations.
oPreparing for and participating in Recurring meetings to update internal clients on performance and optimizations.
oCoordination across teams, especially product group marketing and eCommerce.
oMonitor media for pacing, delivery, placement, and flight date discrepancies and negotiates credit or billing adjustments when necessary.
oBudget management to include the allocation of monthly budgets, processing of insertion orders, oversight of billing and financial reconciliation on a monthly and quarterly basis.
Qualifications:
o2
years in hands-on role managing programmatic campaigns at an agency, brand, or DSP.
oExperience with Client DSP and Trade Desk preferred.
oSelf-starter with high degree of motivation, ability to meet deadlines and to manage multiple projects at once.
oAbility to work cooperatively as team player and collaborate with cross-functional teams in fast paced environment.
oExperience with DMPs and CDPs and thorough understanding of overall digital marketing ecosystem.
oStrong presentation and Power Point skills required.
oHighly skilled in use of Excel and data analysis.
oExperience with data visualization tools and dashboards is a plus.
Compensation:
The pay rate range above is the base hourly pay range that Aditi Consulting reasonably expects to pay someone for this position (compensation may vary outside of this range depending on a number of factors, including but not limited to, a candidate's qualifications, skills, competencies, experience, location and end client requirements).
Benefits and Ancillaries:
Medical, dental, vision, PTO benefits and ancillaries may be available for eligible Aditi Consulting employees and vary based on the plan options selected by the employee.
Recommended Skills Billing Brand Identity Communication Cooperative Distributed Problem Solving Dashboard Data Analysis Estimated Salary: $20 to $28 per hour based on qualifications.
oUnderstanding the internal client's product, marketing objectives, and digital goals to develop programmatic campaigns and relevant KPIs.
oDeveloping comprehensive campaign briefs, ensuring the campaign stays true to the strategy throughout the lifecycle.
oMaximizing Sony's 1st party data activation and enhancements with 2nd and 3rd party data.
oDaily / weekly thorough detailed review and management of campaign reporting.
oFollowing up with agencies and 3rd parties to clarify or correct reporting inaccuracies or anomalies through to resolution.
oGenerate insights and recommendations for partners, creative, placements, audiences, and more.
oFrequent and consistent communications with team and internal stakeholders on campaigns status.
oMeeting deadlines and managing internal client expectations.
oPreparing for and participating in Recurring meetings to update internal clients on performance and optimizations.
oCoordination across teams, especially product group marketing and eCommerce.
oMonitor media for pacing, delivery, placement, and flight date discrepancies and negotiates credit or billing adjustments when necessary.
oBudget management to include the allocation of monthly budgets, processing of insertion orders, oversight of billing and financial reconciliation on a monthly and quarterly basis.
Qualifications:
o2
years in hands-on role managing programmatic campaigns at an agency, brand, or DSP.
oExperience with Client DSP and Trade Desk preferred.
oSelf-starter with high degree of motivation, ability to meet deadlines and to manage multiple projects at once.
oAbility to work cooperatively as team player and collaborate with cross-functional teams in fast paced environment.
oExperience with DMPs and CDPs and thorough understanding of overall digital marketing ecosystem.
oStrong presentation and Power Point skills required.
oHighly skilled in use of Excel and data analysis.
oExperience with data visualization tools and dashboards is a plus.
Compensation:
The pay rate range above is the base hourly pay range that Aditi Consulting reasonably expects to pay someone for this position (compensation may vary outside of this range depending on a number of factors, including but not limited to, a candidate's qualifications, skills, competencies, experience, location and end client requirements).
Benefits and Ancillaries:
Medical, dental, vision, PTO benefits and ancillaries may be available for eligible Aditi Consulting employees and vary based on the plan options selected by the employee.
Recommended Skills Billing Brand Identity Communication Cooperative Distributed Problem Solving Dashboard Data Analysis Estimated Salary: $20 to $28 per hour based on qualifications.
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